PAID MEDIA CASE STUDY

$800K Revenue at 7x ROAS

A full-funnel paid media campaign that generated $800K in revenue from $113K in ad spend, delivering a 7x return on ad spend (ROAS).

The campaign spanned Google, Meta, TikTok, Snapchat, and X, targeting e-commerce customers across KSA and GCC markets.

About the campaign

Working with monthly media budgets exceeding $100K, the campaign combined audience segmentation, creative testing, and cross-platform budget allocation to maximize return.

Continuous optimization based on GA4 and platform-level data allowed budget to shift toward the best-performing audiences and creatives in real time.

Details

• Year: 2024
• Client: Accelerate ME Online
• Focus: Paid Media, Google Ads, Meta Ads, TikTok Ads
• Spend: $113K

Results

The campaign generated $800K in tracked revenue from $113K in spend, a 7x ROAS, by combining precise audience targeting with rapid creative iteration.

Performance was tracked and optimized using GA4 and GTM, with budget reallocated weekly toward the channels and audiences delivering the strongest return.

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