BG

Eddy Aad

Performance Marketing Manager

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About Me

8+ years across paid media, e-commerce growth, and full-funnel optimization. Strong background in Google Ads, Meta Ads, TikTok Ads, Snapchat Ads, X Ads, Shopify, WordPress, and GA4 - with hands-on experience building AI-assisted marketing workflows using n8n, APIs, and no-code/low-code platforms.

EXPERIENCE

2021 - Present

Senior Performance Marketing Manager

Accelerate ME Online - Remote

Manage full-funnel paid media campaigns across Google, Meta, TikTok, Snapchat, X, and YouTube for clients across KSA and GCC markets. Plan monthly media budgets exceeding $100K+, and managed a sales campaign with $113K in spend generating $800K in revenue at 7x ROAS.

2019 - Present

Digital Marketing (Freelance)

Self-Employed

Planned and managed paid media campaigns for SMEs and growing brands. Built and optimized WordPress and Shopify websites focused on conversion, UX, and campaign readiness.

2016 - 2019

Marketing Executive

T. Pro Distribution, Beirut, Lebanon

Launched marketing campaigns that boosted product visibility and sales. Conducted competitor research and market analysis to support data-driven strategies.

Education

2020

Bachelor of Arts, Business Management

Arab Open University, Lebanon

A program by The Open University, UK.

Skills

90%

Google Ads

Paid Search & Shopping

88%

Meta Ads

Facebook & Instagram Ads

80%

TikTok Ads

Snapchat & X Ads

90%

WordPress

Site Building & E-commerce

81%

GA4 & GTM

Analytics & Tracking

87%

n8n & AI Automation

Workflows, APIs & Prompt Engineering

AI Projects

Concept

Cartiq

AI-powered commerce intelligence platform for catalog management, segmentation, and marketing activation

Concept

GEO / AI Visibility Audit Tool

Assesses crawlability, schema, brand mentions, and AI citations for generative search platforms